Bye Beneco share video for electric dream pop single “It’s Not True Love”

Bye Beneco‘s self-released new single, “It’s Not True Love,” is out today.

Hailing from Johannesburg, South Africa, Bye Beneco is a dream pop three-piece consisting of Lenny-Dee Doucha (vocals and keys), Bergen Nielson (drums) and Daniel Knight (guitar). On their brand new single “It’s Not True Love,” the three musicians speed it up and bring their ethereal sound on the dancefloor. Infused with a disco vibe, the electric and seductive single encapsulates the feelings of love disillusionment and recklessness.

The captivating track also comes with an Emilie Badenhorst-directed video whose phallic intro somehow recalls the first scene of Stanley Kubrick‘s Dr. Strangelove to mind. In between desire and friction, the stunning visuals also address the question of sexual identity by showcasing a beautiful lesbian kiss. Watch below.

[su_youtube_advanced url=”https://www.youtube.com/watch?v=GyNjGsF4oDQ”]

• Author
• Recent Posts

Arnaud Marty

Arnaud, a passionate music enthusiast from France, now based in Madrid, founded HighClouds in 2015. With an ear for the dreamy, the ethereal, and the unconventional, he thrives on discovering and sharing boundary-pushing sounds. If it’s weird, bold, and forward-thinking, you can bet he’s here for it.

Latest posts by Arnaud Marty (see all)

• Jabu announce new EP Severn Flood Plain / Where You Run To, share “Severn Flood Plain” - September 24, 2026
• Jam City and Gianna get lost in the blurry afterhours of “2am” - September 12, 2026
• Nourished By Time slips into DJ Suzy’s world on “so sw33t” - September 12, 2026