AyOwA release uplifting choreography for new track “fri”

Beauty is in the eye of the beholder, and there is much beauty in AyOwA’s latest track titled “fri.”

With its airy and bouncy electro, R&B feels, the music flows through every part of your soul. It’s beautiful indeed and the music video matches this track incredibly well. Director Tom McKenzie describes the video:

I wanted to recreate the way the song balances between nostalgic melancholia and euphoric lightness. I decided to tell a dance story of youth and experimentation.

Their effortless sound is consistent throughout their EP “Eremit” released last May, so take a listen for the most uplifting musical ride of your life. You can follow AyOwA over Facebook, Twitter and Soundcloud.

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