“Lonely After” is taken from Yumi Zouma‘s third album, Truth or Consequences, out on Polyvinyl.
After “Southwark” and “Cool For A Second,” Yumi Zouma have just unveiled a video for “Lonely After,” the amazing opening track of their new album Truth or Consequences. If the song evokes a melancholy romance, the Martin Sagadin-directed visuals offer a glimpse of solace, which is more than welcome in these tough times.
“Nostalgia has always been a big part of Yumi Zouma and that’s mostly a result of the people we are,” explained guitarist Josh Burgess. “We all get high off of the rush that comes with remembering the intensity and ecstasy of ‘yesterday’ safe in the present. Our memories, stories, demos and each other are the only incomplete link back to the way things used to be which is magical in itself.
He then developed: